AI Agents and Chatbots

Agents and chatbots — what’s the difference?

A chatbot is the conversational interface visitors use on your site or in messaging channels. An AI agent is the role behind it: goals, tools, knowledge access and rules. We design both together so the experience feels helpful — not like a scripted FAQ widget.

What we build

• Website chat agents trained on your pages, FAQs, policies and product data
• Support agents that triage, summarize and draft replies with ticket handoff
• Sales agents that qualify leads and book appointments
• Service finders (“which package fits me?”) with clear recommendations
• Internal agents for staff: knowledge search and first-draft answers
• Multilingual NL/EN conversations (more languages on request)
• Embedded widgets for WordPress, Next.js, PHP and custom stacks

Agent capabilities

• Retrieve answers from approved knowledge (RAG) instead of inventing facts
• Ask clarifying questions before recommending
• Capture lead details and sync to CRM
• Trigger workflows (create ticket, notify team, schedule call)
• Respect tone of voice and brand guidelines
• Escalate to a human with full conversation context

ChatBot experiences that convert

• Proactive greetings on high-intent pages
• Guided flows for pricing, demos and support
• After-hours coverage without false promises
• Mobile-first chat UX that matches your design system
• Analytics: engagement, deflection, leads assisted, handoff rate

Safety, privacy and quality

Uncontrolled chatbots damage trust. We ship guardrails so agents stay within your facts and policies.

• Block inventing prices, legal claims or competitor comparisons
• Allow/deny topic lists and sensitive-data handling
• Human takeover for billing, complaints and VIP cases
• GDPR-aware logging and retention options
• Review cycles to improve answers from real conversations

How we implement

• Discovery: goals, channels, knowledge sources and risk level
• Knowledge prep and evaluation set (golden questions)
• Prototype → soft launch → iterate on tone and accuracy
• Integration with CRM, tickets and calendars where needed
• Training for your team plus a runbook to update knowledge

Ideal for

• Service businesses that get the same questions daily
• E-commerce and lead-gen sites needing 24/7 first response
• Teams that want AI help without losing human control
• Brands expanding NL/EN support capacity

Related services

For role-based marketing agents (SEO, content, social, ads), see AI Marketing Agents. For multi-step process automation, see AI workflows and AI automatisering.